發送生日購物金作為禮物，拉近與會員間的距離，是極佳的行銷方式之一；為助您有效搜集會員生日資料，SHOPLINE 推出「三種生日格式」，提高顧客填寫意願、增加互動機會。

🔸 三種生日格式 🔸

前往 SHOPLINE 後台「設定 > 顧客設定 > 基本欄位」，可調整網店生日格式，分為：

1. 年 / 月 / 日（例如：2000 / 01 / 01）
2. 年 / 月（例如：2000 / 01）
3. 月 / 日（例如：01 / 01）

＊注意：

• 系統預設年齡限制為 13 歲，若您想調整「年齡限制」歲數，請於方框內輸入數字並更新。
• 若您設定格式為月 / 日，Shoplytics 數據分析中心將無法搜集新顧客年齡資訊。

🔸 發送生日購物金 🔸

因應生日格式多樣化，生日購物金發送日也有所調整。

前往 SHOPLINE 後台「顧客管理 > 商店購物金 > 生日購物金」，可調整生日購物金發送日，分為：

1. 於「生日當天」發送
2. 於「生日當月 1 日」發送

Tracking livestream information is now easier with SHOPLINE's "Live Dashboard" feature. 🎉

❓ Live Dashboard, what is it?

Live Dashboard allows you to access all crucial livestream information (Live Overview, Event, Assistant Cue Card, Comments, etc.) from a single page. Enhance your livestream experience by viewing it on a larger screen or projecting it on a wall. 🤩

👀 What's inside "Live Dashboard"

First, go to SHOPLINE Admin > [Social Commerce] > [SHOPLINE Live] and enter a livestream. Once your livestream begins, you'll see the "Live Dashboard" button in the top right corner. There, you can view:

• Live Overview
• Livestream Display
• Recommend Product
• Event
• Assistant Cue Card: The assistant can insert a cue in the [Live Dashboard] > "Cue card" section, and the reminder will be shown to the livestreamer right away.
• Comment(s)

開播大不易！不僅要介紹商品、留意活動資訊，還要看顧客留言 🤯 SHOPLINE 推出「主播總覽模式」讓開播這件事變得更輕而易舉 🎉

❓ 什麼是「主播總覽模式」？

系統將所有直播資訊彙整至同一介面，包含直播成效、活動資訊、小助手提詞、留言等，可將此介面投影至牆上或大螢幕，利於直播主開播時即時瀏覽相關資訊！

💡 快速導覽「主播總覽模式」！

前往「商店後台 > 社交電商 > SHOPLINE Live」頁面，進入直播間。開始直播後，在直播間右上方將顯示「主播總覽模式」按鈕，點按即可開啟該介面。總共包含 6 大區塊：

• 整體成效
• 直播畫面
• 推薦商品
• 活動資訊
• 小助手提詞：小助手在直播間「主播總覽模式 > 提詞器」內輸入文字並發送，主播即可在此區塊查看提詞。
• 留言

"Customer Group" introduces up to 12 new filters to help further segment your customers and betters 6 existing filters, bringing nearly 20 updates at once. To know precisely what each customer group prefers, the “Customer Group” feature is just the ticket!

🆕 Added 12 filter conditions

• Profile 👤
  Added "Has Birthday, Mobile Number Country Calling Code, Customer Delivery Address, Customer's Unused Coupon, Last Upgrade Membership Tier Date, Last Extend Membership Tier Date, Referral Store, and Store Referral Staff."

• Purchase Behavior 💰
  Added "Total Spent by Selected Channel, Number of Orders by Selected Channel, Order Amount by Selected Channel, and Apply to Promotion."

🆙 Optimized 6 existing filter conditions

• Profile👤
  Included "Smart OMO & Shopper App" in "Registered From & Added From."

• Product Preference 👜
  Included "Viewed Specific Product, Wishlist Contains Specific Product, Abandoned Cart Contains Specific Product, and Purchased Specific Product," which supports selecting up to 100 items.

想更深入細分網店顧客嗎？SHOPLINE「顧客分群」推出高達 12 項篩選條件、6 項既有條件優化，一口氣帶來將近 20 項的更新！顧客分群懂你的每個需要，你懂每個顧客分群的喜好 🤝

🆕 新增 12 項篩選條件：

• 基本資料
  是否有生日、手機號碼國碼、顧客送貨地址、顧客未使用的優惠券、最近升級日、最近續會日、門市推薦人門市、門市推薦人店員。

• 消費行為
  指定通路累積消費金額、指定通路累積消費次數、指定通路單次消費金額、套用過優惠活動。

🆙 6 項既有條件優化：

• 基本資料
  註冊來源及加入來源新增 Smart OMO、Shopper App 選項。

• 商品偏好
  曾瀏覽指定商品、願望清單包含指定商品、未結帳購物車包含指定商品、購買過指定商品，支援選擇最多 100 件商品。

Shopper App has undergone an upgrade, introducing optimized pages, a user-friendly "add to Cart" button, rewards for product reviews, a dynamic "Price Range" feature, and a "Smart Link" that seamlessly guides customers to your store. Explore them now! 🔭

📲 What's New?

• Optimized "Product details, View history & Wishlist" pages
  The product details page features "Share/ Wishlist/ Cart" at the top and "Customer service/ Buy now" at the bottom; the "Me" page now includes "Wishlist" and "View history."

• "Add to cart/ wishlist" available on the product list page
  "Add to cart" and "Wishlist" are now available on various product list pages!

• "Product review reward" supported in My Orders
  The "Write a review" button has been added to “My Orders,” which encourages customer reviews and buying intent, creating a virtuous cycle 🔄

• App Design Templates diversified
  "Video Element / Slidable Banner Element now support multiple image proportions 🎨

• Smart Link Settings rolled out
  Go to Admin > [Mobile App Management] > [App Settings] and click on "Smart Link settings" to smartly redirect customers to your online store!

🚨 Notes

• Please instruct customers to update the app to access the above-mentioned features.
• For more related FAQs, please refer to: Product Reviews / Store Information Settings / My Page.

​

本次升級除原生化部分頁面、增設「加入購物車」於商品列表頁、新增「商品評價獎賞、區間價格」等功能外，更推出直接將顧客導入 App 的 Smart Link 設定，優化創新雙管齊下，即刻探索 🔭

📲 新增＆優化功能

• 原生化「商品詳情、瀏覽記錄、追蹤清單頁」
  詳情頁首與頁尾分別新設「分享、願望清單、購物車」與「客服、立即購買」等功能；「我的」頁面新增「瀏覽記錄」和「追蹤清單」。

• 新增「加入購物車、追蹤清單」於商品列表頁
  於各商品列表頁面支援「加入購物車、加入追蹤清單」！

• 支援「商品評價獎賞」於我的訂單
  訂單列表內新增「去評價」按鈕，正向增強顧客評價與購物意願，形成良性循環 🔄

• 多元化 App 設計版型
  「影片元件 / 輪播圖元件」支援多款比例 🎨

• 推出 Smart Link 設定
  至後台 >「App 管理 > App 設定」，點擊「Smart Link 設定」，有效將顧客導向網店！

🚨 注意事項

• 請引導顧客更新 App 以查看上述最新功能。
• 相關 FAQ 請參考：商品評價、門市資訊設定、「我的」頁面設定。

​

SHOPLINE's “Stackable Pricing” feature allows the system to automatically accumulate unlimited Discount Amounts or Free Gifts when customers meet the minimum purchase amount! Don't miss out on this eye-catching promotion strategy ✨

🙌🏻 Route:

Step 1. Go to [Promotions & Reward] > [Promotions] and click on ⊕ Add.

Step 2. Select ON for "Stackable Pricing".

• Select ON: Promotions will be automatically accumulated. Those who meet the requirements will have the promotion applied without limit.
  ​
• Select OFF: Promotions won't be accumulated, and those who meet the requirements will only be eligible for the promotion once.

🎨 Some promotion ideas:

• On Double 11, get $111 off on orders over $1,111, $222 on orders over $2,222, etc. No upper limit to this super offer!
  ​
• Get 1 gift with a storewide $1,000 purchase, 2 gifts for $2,000, etc. The more you purchase, the more you receive!

📣 Notes:

• In SHOPLINE Admin > [Promotions & Reward] > [Promotions], "Minimum items" is currently unsupported for Stackable Pricing.
• The discount amount can’t exceed the total checkout amount (i.e. a negative balance after the discount is not allowed).
• Please first ensure you have the "Promotions" module for your store.

SHOPLINE POS supports Free Gift Promotion for retail stores! Now you can apply promotions on the POS app with just one tap. Promote like a pro, and sell like a charm now 🤩

👉 First, a new gift is a must!

Create new free gifts and set up quantities in each store. Track the inventory levels explicitly.

👉 Set free gift promotion for retail store.

Remember to select "Retail Store" for Available Channels, so you can use free gifts in your offline stores 🎁
​

👉 One-tap apply, hassle bye-bye!
On the POS app, choose a product ➡️ Tap "Apply Promotion" ➡️ Promotion is applied instantly, voila!
​

🔔 Notices

• Applicable campaigns: Promotions, Bundle Promotions, A+B Promotions.
• Inapplicable campaigns: Buy X Get Y Promotion, Points Redemption, Product Subscription Promotions.

SHOPLINE 實體店支援「贈品優惠」功能，前台一鍵套用符合條件的贈品優惠，於門市輕鬆結帳，提升業績🤩

👉 首先，您需要...

建立全新贈品，並設定各門市庫存，清楚追蹤存貨

👉 設定實體店贈品優惠

記得在適用通路選擇「實體店」，即可在實體門市使用贈品優惠 🎁
​

👉 一鍵套用，簡單不費力！
POS App 選擇商品 ➡️ 點按「套用優惠」➡️ 贈品優惠立即套用！
​

🔔 注意事項

• 支援：「滿額滿件優惠類型」、「任選優惠」、「A + B 組合」。
• 不支援：「買 X 享 Y」、「點數兌換活動」、「定期購優惠」。