Latest News from the SHOPLINE team
e-Commerce
Social Commerce

Unlock Group Buying Data Insights with KOL-Hub's "Campaign Performance Overview" 📈

Dalal avatar
Shared by Dalal • May 06, 2024

Group buying advanced! Both you and KOLs can now easily check campaign performance on any device. KOLs can instantly share hot products on social media, saving time and costs! 🎉

💖 What's new on KOL Partner Platform?

  • Campaign Performance Overview: Track campaign performance with 3 metrics: Total number of orders, Total order amount, Total affiliate commission. 💰
  • Product Sales Ranking: KOLs can share the sales performance with fans to boost orders. 🛒
  • Order Payment/Delivery Status: KOLs can check and notify fans about unpaid or uncollected orders for a smoother transaction process!

⚙️ View "Campaign Performance Overview" in SHOPLINE admin

Go to [Promotions & Reward] > [Affiliate Campaign], and click Usage Record on the right to view.

📍 Remarks

  • The data of "Campaign Performance Overview" and "Product Sales Ranking" is updated hourly.
  • Export the report for real-time order information.
網路開店
社群購物

團購數據一手掌握!推薦活動、合作夥伴成效中心推出「活動成效總覽」 📈

Dalal avatar
Shared by Dalal • May 06, 2024

團購功能再升級!您和 KOL 皆可隨時透過電腦或行動裝置查看活動業績,KOL 也能即時分享熱門商品至社交平台,有效節省人力及溝通成本 🎉

💖 合作夥伴成效中心新增功能

  • 活動成效總覽:提供「訂單總數、訂單合計總額、推薦分潤總額」三項數據,活動成效一把抓 💰
  • 商品銷售排行:KOL 可截圖重點指標,推廣商品銷售狀況,提高粉絲下單意願 🛒
  • 訂單送貨/付款狀態:若有未付款或未取貨訂單,KOL 可即時查看並通知粉絲,讓交易流程更流暢!

⚙️ 商店後台同步「活動成效總覽」數據

至後台 > 「促銷及分潤 > 推薦活動及分潤」,點選活動右側的使用紀錄即可查看。

📍 注意事項

  • 活動成效總覽、商品銷售排行數據每小時更新一次,如需查看即時訂單資訊,可使用匯出報表功能。
Social Commerce
New Feature

Excite Live Customer and Discover Preferences with "Poll" Event 🔥

Fedrik avatar
Shared by Fedrik • May 03, 2024

Get your hands on SHOPLINE's exciting "Poll" event for livestreams now! Engage with your audience in real time and gain valuable insights into their preferences 🎉

☀️ Highlights

Go live with "Poll" for the upcoming Mother's Day event on product bundles 🔥

➤ Engage viewers with polls to hype the livestream vibe. 😎

➤ Boost viewer interaction by setting up event prizes. 💖

➤ Gain valuable insights into preferred bundles to maximize sales during seasonal events.

🎁 How to start a Facebook Live Poll?

  • Go to SHOPLINE Live, and create a Facebook Page livestream. Then, click "Event" at the top left and select "Poll".
  • Upon completion, click "Connect to Facebook Live" and click the "GO" icon next to the poll event to begin 🚀

🔍 View Poll results

  • Once the event ends, if you have set the winner option, the system will select viewers from viewers whose comments meet the poll rules. The winner's comment will be labeled as the "Poll-winner".

⚠️ Remarks

  • This feature supports Facebook Page, Facebook Group, and Instagram livestreams. The above instructions and screenshots used Facebook Page Live as examples. For Facebook Group and Instagram Live poll-related information, please refer to Facebook Group Live Events and Instagram Live.
社群購物
新功能

炒熱氣氛的必備環節 🔥 「直播投票活動」拉近您與顧客的距離!

Theresa avatar
Shared by Theresa • May 03, 2024

想在直播間增加互動性、活絡氣氛,同時了解受眾偏好嗎?SHOPLINE 推出「直播投票活動」來實現您的願望啦 🎉

☀️ 功能亮點快報

母親節檔期即將開打!不妨趁機舉辦「母親節組合投票活動」替檔期預熱 🔥

➤ 顧客可在直播過程中參與投票,一秒炒熱直播氣氛 😎
➤ 配合設定活動獎品,顧客參與更積極 💖
➤ 根據投票結果了解顧客最想購買的組合,預先獲得情報,輕鬆衝刺大檔業績!

🎁 如何新增 FB「投票活動」?

  • 前往 SHOPLINE Live 頁面「新增直播」,並選擇「Facebook 粉專」直播管道,在直播設定頁面點按左上角的「活動」新增「投票活動」
  • 完成設定後「連接 Facebook 直播」,在活動欄位右側點按「GO」圖示即可開始活動 🚀

🔍 查看投票結果

  • 當活動結束時,若您有設定獲獎對象,系統將自動抓取符合投票規則的留言並抽出獲獎者,並於直播間公佈投票結果及活動結束訊息。

⚠️ 注意事項:

  • 此功能支援 Facebook 粉專/Facebook 社團/Instagram 直播,以上說明及截圖以 Facebook 粉專為例,社團及 Instagram 直播投票活動的注意事項,請參考 Facebook 社團直播活動Instagram 直播
Social Commerce
New Feature

🤑 Maximize Live Sales with One-stop "Multistream" Feature 🤑

Fedrik avatar
Shared by Fedrik • May 02, 2024

Seeking a streamlined approach to reach live customers across various platforms while effortlessly monitoring sales performance?

Try out SHOPLINE's "Multistream" feature! You can seamlessly connect your livestreams from Facebook, Instagram, and LINE to the backstage in Admin. Manage all messages and sales and interact with customers from multiple platforms right in one place!

🌟 How to start a multistream?

Step 1. Go to the SHOPLINE Admin > [Social Commerce] > [SHOPLINE Live], click "Create live stream", and select "Multistream".

Step 2. Complete the basic settings:

  • Stream Details.
  • Select channel (at least 2 channels).
  • Schedule.

Step 3. Complete the advanced settings:

📌 The livestream will be created when you click "Create". If the LINE channel is selected, additional setup will be required.

📍 One-stop management from Admin

You can create multiple livestreams with multiple devices through Facebook, Instagram, and LINE. Alternatively, you can stream simultaneously from one device using OBS software and manually connect each platform to the livestream backstage. Monitor your sales performance and live messages all in one place 😎

🛎 Remarks

  • This feature is only available for merchants with the "Advance Social Commerce" module.

社群購物
新功能

🤑 搶攻直播商機 🤑 「一站式」管理「多平台」直播!

Theresa avatar
Shared by Theresa • May 02, 2024

多平台直播能觸及更多觀眾,但要同時管理各個平台的留言、成效大不易?如果沒有小幫手協助更是難上加難 🤯

SHOPLINE「多平台直播」功能絕對是您最強而有力的後援!立即將 Facebook、Instagram、LINE 直播通通收攏至 1 個網店後台直播間,一站式管理來自不同直播平台的顧客留言、銷售表現,還可以同時與各平台顧客互動 🔥

🌟 如何建立多平台直播間?

Step 1:前往「商店後台 > 社交電商 > SHOPLINE Live」點按「新增直播」按鈕,選擇「多平台直播」。

Step 2:完成基本設定。

  • 直播簡介
  • 選擇管道:至少選擇 2 個直播管道。
  • 排程時間

Step 3:完成進階設定。

📌 若您有選擇 LINE 直播管道,還須完成 LINE 管道設定;若無,進階設定完成後,點按「新增」即成功建立直播間!

📍 於後台直播間進行統一管理

您可透過多個裝置開啟 Facebook、Instagram、LINE 直播,或透過 OBS 軟體統一開播,再將其一一連接至網店後台直播間,即可輕鬆管理來自不同直播平台的顧客留言、銷售表現!

🛎 注意事項

  • 此功能僅適用擁有「進階社群導購」模組的店家。

SmartPush
New Feature
e-Commerce

SmartPush "Lifecycle Model Diagram" Helps Drive Your User Engagement 🌟

Dalal avatar
Shared by Dalal • April 30, 2024

Retain loyal customers and attract new ones with SmartPush's "Lifecycle model diagram." Also, explore our updated segments and email designs for more! 👇🏻

📍 Customer lifecycle model diagram

Go to SmartPush Admin > [Contacts] > [Customer Lifecycle]. Customers are categorized into 7 stages based on behavior, values, and engagement:

  • Loyalists
  • High-Potential
  • Need Nurturing
  • Need Introduce
  • Silent Customers
  • Can't Lost
  • Lost Customers

You can now conduct personalized marketing for specific users! Check this article for details. ✨

✅ Boost precision with new filters!

Segment filter conditions added 3 metrics: Page visit, Product visit, Last visit time. Make your targeting better than ever!

✅ Customize the email footer text

Now, you can edit the "Address and subscription information" at the bottom of the email. Enhance user experience with a flexible message! 💬

❗️ Remarks

  • Data of the lifecycle model are updated on an hourly basis.
  • For compliance, you must ensure your emails contain an unsubscribe option.
新功能
SmartPush
網路開店

SmartPush「生命週期模型圖」精準分類顧客!加碼優化 2 功能 🌟

Dalal avatar
Shared by Dalal • April 30, 2024

想要有效留住忠實顧客、吸引潛在買家?SmartPush「生命週期模型圖」幫您自動劃分顧客群!同時更新分眾群組、電郵設計,一起往下探索新功能 👇🏻

📍 顧客生命週期模型圖

至 SmartPush 後台 > 「聯絡人 > 顧客生命週期管理」查看。系統依據行為價值活躍度將顧客劃分為以下 7 個階段:

  • 忠誠顧客
  • 高潛力顧客
  • 需要培養顧客
  • 需要引入顧客
  • 沈睡顧客
  • 不能流失顧客
  • 流失顧客

您可以針對特定用戶進行個性化行銷!詳情請參考此篇 FAQ

✅ 功能優化 1:篩選條件新增「活躍行為」

分眾群組新增「頁面訪問、商品訪問、訪問時間」三個指標,篩選出更精準的用戶!

✅ 功能優化 2:自由設定電郵的頁尾文字

電郵底部「地址和訂閱訊息」支援店家自行編輯,用靈活的文案優化用戶體驗 💬

❗️ 注意事項

  • 顧客生命週期模型圖的數據每小時更新一次。
  • 根據電郵政策,退訂連結為電郵中的必要內容,請勿自行刪除。
e-Commerce
Social Commerce

Personalize the Sending Time of "Custom Notification" for Better Customer Service! 💖

Dalal avatar
Shared by Dalal • April 29, 2024

Say goodbye to default fixed time! Now, you can customize the sending time of certain "Custom Notifications" to fit your store/customer needs. 🫶🏻

📝 Which notifications can be customized?

  • Membership upgrade/downgrade notification
  • Store credit expired notification
  • Birthday credits notification
  • Coupon valid/expire notification

💡 How to set up?

step 1. Go to Admin > [Settings] > [Custom Notification] and click Edit.

step 2. Select the time from the dropdown menu under the "Details" Section, then click Save at the top right corner.

📌 Remarks

  • The setup will take effect the day after the new sending time is saved.
  • In some cases, notifications may not be sent or sent twice.
網路開店
社群購物

彈性設定通知發送時間!提供最貼心的顧客服務 💖

Dalal avatar
Shared by Dalal • April 29, 2024

不再受預設時間限制!現在,您可以依照商店 / 顧客的需求,自由調整部分「自訂訊息內容」的發送時機 🫶🏻

📝 哪些訊息可以自訂發送時機?

  • 會員升級 / 降級通知
  • 購物金即將到期通知
  • 生日購物金通知
  • 優惠券開始 / 即將到期通知

💡 如何設定?

step 1:前往後台「設定 > 自訂訊息內容」,點選「編輯」進入設定頁面。

step 2:於右側「發送時機」下拉選單中選擇時間,點選右上角「儲存」按鈕。

📌 注意事項

  • 會員升級 / 降級通知、生日購物金通知的新發送時機將於隔日生效。
  • 購物金即將到期通知、優惠券開始 / 即將到期通知的部分情況將無法發送或發送兩次