Latest News from the SHOPLINE team
優化
網路開店
社群購物

叮咚!🔔 訂閱「Facebook 優惠宣傳/訂單通知」流程更新嚕 🆕

Anita avatar
Shared by Anita • September 30, 2024

📣 因應 Facebook 政策調整,顧客訂閱 Facebook 優惠宣傳及訂單通知的流程有些微調整!

以「顧客於會員中心訂閱 Facebook 優惠宣傳」為例,快速為您簡介 GO~~

1. 顧客於會員中心點按 Facebook 右側「訂閱」按鈕後,請先詳閱彈出式視窗內訂閱流程說明,接著點按右下方「前往訂閱」按鈕。

2. 依據不同的狀態,執行相應操作:

  • 若顧客已登入 Messenger:點按「前往訂閱」後,將以另開分頁的形式自動開啟該顧客與您粉專的 Messenger 對話。
  • 若顧客尚未登入 Messenger:點按「前往訂閱」後,須先登入才會開啟對話視窗。

開啟 Messenger 對話後:

  • 若顧客未曾與粉專對話:點按對話中「立即開始」按鈕。
  • 若顧客曾與粉專對話:則無須點按任何按鈕,有開啟對話即可。

3. 完成上述操作後,關閉 Messenger 回到會員中心頁面,按鈕會自動轉為「已訂閱」,並提示訂閱成功。

📍 相關 FAQ 都在這裡:

Shoplytics
e-Commerce

Powerful Customer Detector Unveiled! Introducing "Member Tier Growth" 🎉

William avatar
Shared by William • September 25, 2024

Need to fully assess customer growth? Shoplytics' latest feature "Member Tier Growth" is what you desire!

You can view the long-term tendency via line charts, or compare growth between months via pillar charts. Use data-driven graphics to fine-tune your sales strategies💡


🏅 Feature Highlights 🏅

Go to Shoplytics > [Customers] > [Customer Overview]. Scroll down to find the "Member Tier Growth" section.

📈 Accumulated (line chart)

  • Visualizing the growth trends of all membership tiers in the selected time frames.
  • Hover the cursor over the chart to display a tooltip showing the latest increase/decrease in the number and proportion of the membership tier for the selected month.

📊 Monthly changes (pillar chart)

  • Displaying the monthly increase/decrease for the selected membership tier (you can switch between different tiers).
  • Hover the cursor over a month to show the total changes of members for the selected month.

🏅 Bonus Optimization 🏅

Multiple new metrics for Member Tier Summary!

There are four new metrics added in the Membership Tier Summary:

  • Total Spend
  • Total Number of Purchases
  • Avg. Number of Purchases
  • Time Between Orders

Delve deeper into the spending of your valuable members!


📣 Remarks

  • The start date of "Member Tier Growth" is 1 January 2017. If there are earlier membership records, all data prior to this date are recorded as of 1 January 2017.
  • The "Time Between Orders" metric only tracks the order data from the past two years.

網路開店
Shoplytics

Shoplytics 會員動向偵測器! 「會員分級增長」強勢出擊 🕵️

William avatar
Shared by William • September 25, 2024

想要清楚洞察會員成長狀況?Shoplytics 數據分析中心提供更詳細明瞭的圖像化指標 --「會員分級增長」✨

您可以透過折線圖檢視長期的趨勢變化,也可以切換柱狀圖比較鄰近月份的增減狀況,用清楚的數據為依據,隨時調整銷售策略!


🏅 會員分級增長功能亮點大公開 🏅

前往「Shoplytics 數據分析中心 > 顧客 > 顧客總覽」,下滑後您可看到「會員分級增長」區塊。

📈 累計總數折線圖

  • 圖像化所選時間內的的各級會員成長趨勢
  • 游標停留的月份顯示各會員分級當月的累計人數、比例

📊 逐月變化柱狀圖

  • 顯示所選會員分級 1 - 12 月的各月增加/減少狀況(可切換會員分級)
  • 游標停留的月份顯示會員人數的總變化


🏅 加碼優化 🏅

「會員分級概要」新增多項數據!

會員分級概要共新增四項新數據指標:

  • 「總消費金額」
  • 「總消費次數」
  • 「平均消費次數」
  • 「購買週期」

讓您可以深入比較會員分級的消費狀況!


📣 注意事項

  • 會員分級增長指標的開始日期為 2017/1/1,若有時間更早的會員資料,則會全數紀錄為 2017/1/1 的數據。
  • 「購買週期」指標僅追蹤近兩年的訂單數據。

e-Commerce
Social Commerce

Seize Every Sales Moment with the "Preset Product Available Time" Feature 💛

Dalal avatar
Shared by Dalal • September 20, 2024

Got a big sale coming up? Looking to schedule your promo at just the right time? Now you can set the "Preset Product Available Time" down to the minute! Hit those prime sales times and boost your numbers 📈

🔧 How to set up?

Step 1. Go to [Product & Categories] > [Products], and click Edit > Settings.

Step 2. Enable the "Preset Product Available Time" feature 💬

Step 3. Use the calendar to select available start / end dates. You can set times down to the minute ✨

Step 4. Click Update to save your settings.

📣 Remarks

  • For products with preset available times, they must be published to show on the storefront.
  • Preset available time is based on the store's local time zone. Cross-border merchants should be mindful of the time difference with customers.
  • The time displayed on the product page will be adjusted according to the customer's browser time zone.
網路開店
社群購物

掌握每分鐘銷售良機!「預設商品銷售時間」精準升級 💛

Dalal avatar
Shared by Dalal • September 20, 2024

活動大檔即將到來!想針對促銷活動設定特別的銷售時間嗎?「預設商品銷售時間」支援設定至分鐘維度!把握黃金銷售時刻,業績直線飆升 📈

🔧 如何設定?

Step 1. 前往「商品及分類 > 商品 > 編輯」,點選「設定」頁籤。

Step 2. 開啟「預設商品銷售時間」功能 💬

Step 3. 使用日曆選擇銷售開始/結束時間,可設定至分鐘 ✨

Step 4. 點選「更新」儲存您的設定。

📣 注意事項

  • 若商品有預設銷售時間,須設定為上架狀態,才會顯示於商店前台。
  • 預設商品銷售時間以設定時店家所在時區為準,跨境店家需留意與顧客的時差。
  • 前台商品頁顯示的時間會按照顧客的瀏覽器時區做轉換。
Improvement
Social Commerce

Product Keywords Upgraded! Easier Setup & Improved Efficiency 🚀

Fedrik avatar
Shared by Fedrik • September 18, 2024

📣 Exciting upgrade! The Product Keywords feature has got even better 🎊

💡 What's new?

  • A fresh interface designed for easier and faster setup 🆙
  • Set up keywords for individual product variants with more flexibility and fewer limitations 🚫

🎉 New "Add Product" interface

💬 The instructions are illustrated using the Livestream feature 💬

When adding a product with multiple variants to the livestream, simply enter a uniform prefix in the "Custom prefix" field. The system will then automatically apply the variant name as the keyword suffix.

*If the prices or quantities of all variants are similar, you can enter the details in the "Same price" or "Same quantity" field for a quick input.

🌟 Fresh "Edit Keyword" interface

When editing existing product keywords for the livestream, you can use the "Custom prefix" field to enter a uniform keyword prefix. Or, you can also customize keywords individually for each variant.

*Note: The system will automatically apply the keyword only for that specific product. You will need to set up the keywords for other products individually.

🔎 The upgraded Product Keywords feature is also available for:

  • SHOPLINE Live
  • Social Post Selling
  • SHOPLINE Admin > [Social Commerce] > [Product Keywords]
優化
社群購物

「商品關鍵字」全新介面登場 🚀 設定更省時,效率大提升!

Theresa avatar
Shared by Theresa • September 18, 2024

📣 好消息!商品關鍵字介面&功能細節升級囉 🎊

💡 重點優化看這裡

  • 全新介面操作簡易,設定快速有效率 🆙
  • 獨立設定多規格商品的關鍵字,不受系統自動生成限制 🚫

🎉 全新「新增商品」介面

💬 以下說明以直播間為例 💬

若您於直播間新增多規格商品,可在「自訂字首」欄位輸入統一的關鍵字字首,系統自動加入款式名稱作為各款式的關鍵字字尾。

*若商品各款式價格/數量一致,僅需在「相同價格」與「相同數量」欄位輸入數值,即可自動同步超省時!

🌟 全新「編輯關鍵字」介面

若您於直播間編輯既有商品關鍵字,也可在「自訂字首」欄位輸入統一的關鍵字字首,或自行於各款式欄位設定專屬關鍵字。

*備註:系統不會自動帶入其他商品的關鍵字,請另外設定。

🔎 「新版關鍵字功能」也能在這些地方使用!

  • SHOPLINE Live
  • 貼文銷售
  • 商店後台 > 社交電商 > 商品關鍵字
新功能
社群購物

LINE 直播出新招!「廣播」技能在手,衝刺業績更輕鬆 😉

Anita avatar
Shared by Anita • September 12, 2024

不可能不知道直播廣播功能有多好用吧!現在「LINE 直播」也支援發送「廣播」啦 🎉

不論是直播預告,或是直播後的結帳提醒,通通輕鬆搞定 👍 廣播發下去,互動零距離!

📮 如何新增並發送 LINE 直播廣播?

  1. 前往「商店後台 > 社交電商 > SHOPLINE Live」點選任一 LINE 直播,並點按左側的「廣播」圖示。
  2. 進入廣播頁面後,點選「新增廣播」。
  3. 設定發送對象、內容,及時間,最後點按「發送」按鈕就完成啦!

📍 注意:您的 LINE 帳號需為藍盾或綠盾認證,才可選擇「全部 LINE 聯絡人」作為發送對象。

👤 顧客收到 LINE 廣播訊息

顧客收到的廣播訊息如下圖所示:

New Feature
Social Commerce

Boost Sales Effortlessly with LINE Livestream's Broadcast Feature 😉

Fedrik avatar
Shared by Fedrik • September 12, 2024

LINE livestream now welcomes the powerful "Broadcast" feature, making it easier than ever to engage with your audience 🎉

Effortlessly send livestream previews or post-livestream checkout reminders to boost engagement and drive conversions 👍

📮 How to create and send a LINE broadcast?

  1. Go to SHOPLINE Admin > [Social Commerce] > [SHOPLINE Live] and enter a LINE livestream. Then, select the "Broadcast" icon on the left menu.
  2. Click Add broadcast.
  3. Set up the target population, content, and send time. Upon completion, click Send.

📍Note: You must have a verified or premium LINE Official Account to select "All LINE contacts" as the target population.

👤 Customer receives LINE broadcast

The customer will then receive the LINE broadcast as illustrated below:

Improvement
Social Commerce

Delivery Method Unlocked! New Option to Ship Manual Orders ☝️

Fedrik avatar
Shared by Fedrik • September 09, 2024

The "Pick-up" delivery method is now available when manually creating orders from the Admin 🎉 Delight your customers with diverse delivery methods tailored to their needs 😉

📍 Please note that the "Pick-up" delivery method is now only available for Hong Kong merchants.

🏄‍♂️ Let's try it out

Go to SHOPLINE Admin > [Social Commerce] > [Manual Order]. Enter the customer's info and add products. Then, select "Pick-up" delivery method, e.g., S.F. Express - S.F. - Business Station.

✨ Orders you created for customers through Message Center, Livestream, and Social Post Selling also support this delivery method ✨