Catch 'Em All! Manage Customer Lifecycle easily on SmartPush 🔥

With fresh spring comes fresh bizopps! Use SmartPush's Customer Lifecycle Model to manage customers easily and flexibly, achieving precision marketing and enabling your business to thrive 🤩

🔁 Customer lifecycle management

Go to SmartPush Admin > [Contacts] > [Customer lifecycle].

• Metrics overview: A total of 5 key metrics, including Average order value, Paid customer, Returning customers, First purchase cycle & Repurchase cycle.
• Lifecycle model diagram: A total of 7 stages are identified by categorizing customers based on their consumption value and activity level, from the Loyalists to Lost customers.
• Click on each lifecycle diagram > Create Segments from the pop-up and you will be directed to the corresponding subgroup page.

🧑🏻‍🔬 Customize customer lifecycle

• Click Key metrics settings to edit the 5 active & consumption indicators that influence the segmentation of lifecycle phases.
• The default values of the 5 indicators are dynamic and determined based on AI calculation, which helps categorize your customers into the 7 different phases of the lifecycle. You can also set up the values based on your own industry experience.

⚠️ Notes

• Data are updated on an hourly basis.
• If you install SmartPush for the first time, there may be an hour's delay in the data update on the day of installation.
• Currently, only the following theme templates are supported: Ultra Chic, Kingsman, and Varm.